A boom in heritage apples, in the UK

The Guardian, in a story published on Apple Day (today), describes

a burgeoning movement of growers and enthusiasts using old books and modern DNA testing to identify, propagate, and popularise Britain’s wealth of rare apples.

According to the story,

Britain is enjoying a remarkable apple boom, as hundreds of new community orchards revive lost varieties and contribute to a thriving heritage market.

These include many varieties not catalogued by the National Fruit Collection.

One organization even employs an Apple Diversity Officer. Now, there's a job to dream on!